Key Highlights of the Summit

• The challenge of keeping market intelligence and competitive intelligence constantly relevant in the backdrop of market discontinuities such as recession, inflation, supply chain disruptions, geopolitical situations, etc.
• Incorporating real-time market trends and industry developments into your Market Intelligence and Competitive Intelligence programs to make them more robust and effective.
• Democratizing Market Intelligence and Competitive Intelligence from board room to on-ground workforce to enable effective decision-making for every customer facing employee in an organization.
• What does the role of “Competitive Intelligence” look like within different company departments (i.e., Marketing, Sales, Insights/Analytics, Strategy/Corporate Development)? What are the specific responsibilities, objectives, and metrics to quantify the value addition by Mi-Ci?
• Integration of big data and AI in Mi-Ci world & incorporating data and algorithms to reduce biasness and guesswork.
• How can Market Intelligence and Competitive Intelligence function obtain a seat at the executive or leadership table in your company?

Suitable Attendees

Directors, Vice Presidents, Department Heads, Leaders, Managers specializing in Active Organization-Market Intelligence/Competitive Intelligence/Business Intelligence or, Active business unit working closely with the above groups along with core organizational professionals like :

• Market Analyst
• Competitive insights
• Consumer Insights
• Market Access
• Market Research
• Financial insights analysis
• Marketing executive
• Innovation

Why Invest the Time to Attend?

• Hear from leading industry experts on groundbreaking MICI strategies
• Network with the best minds in the Market Intelligence & Competitive Intelligence Community
• Hear from experts on leveraging the power of real-time data for strategic insights