2nd Edition MarketsandMarkets

Design Thinking- BFSI Virtual Summit (Time Zone - EST)

16th - 17th June 2021

Dive into the design strategies to increase revenue growth in the BFSI industry.

Organizations must make consumer service the starting point for product creation to satisfy consumer’s ever-changing needs. Learning and using human-centred approaches in a creative manner will help to solve business challenges in BFSI industry. Innovation in Business strategies by incorporating a structured design thinking format with empathy at its core is the most important aspect in today’s world for business growth. Explore new business ideas with a human centered design strategy at 2nd Edition MarketsandMarkets Design Thinking – BFSI Virtual Summit, scheduled to be held on 16th-17th June. Join us for a two-day virtual conference where business leaders will share their perspectives and insights that have enabled their organization's development and profitability. 

 

WHAT TO EXPECT

  • Explore new business ideas with a human centered design strategy
  • Innovation in Business strategies by incorporating a structured design thinking format with empathy at its core to face unprecedented challenges
  • Incorporating a culture of design into your business strategy for growth
  • The future of Design Thinking for BFSI industry
  • The Impact of COVID 19 on Design Thinking, and how it’s a concern to banks

CEOs/Presidents, MDs, CCOs/CMOs/CDOs, Chief Executives, Directors, Vice Presidents, Leaders, Managers from banking sector specializing in:

  • Design Thinking
  • Design Strategy
  • Innovation
  • Strategic Innovation Management
  • Product Sustainability
  • Product Development

  • Understand the importance of embedding a Design Thinking strategy into your business model
  • Familiarize yourself with the newest design strategies for BFSI sector
  • Understand why adding a human-centered approach will help your business thrive
  • Integrate new business strategies using effective design thinking tools and technologies
  • Building a team that understand and implements a practical Design strategy for business growth especially for banking professionals

CONFERENCE AGENDA

Opening Remarks and Chairman’s Note

08:10 - 08:15

BUSINESS GROWTH WITH DESIGN THINKING

Incorporating a Design Thinking Culture into your Business strategy for growth

Christian Rudolph

Christian Rudolph, Digital Product design Manager, HSBC

08:15 - 08:45

Bringing Your Brands Personality to Experience Design

Rachel Knickmeyer

Rachel Knickmeyer , Director Experience Strategy, Capital One

08:45 - 09:15

What the moon landings can teach us about digital product design.

Graham Wood

Graham Wood, Creative Director, Somo Global

09:15 - 09:45

Networking Break 1

09:45 - 09:50

How Design Thinking can be embedded to remove obstacles preventing banks from deploying AI capabilities at scale?

Sridhar Chetan

Sridhar Chetan, Sr. Vice President Customer Analytics, DBS bank

09:50 - 10:20

Journey Map Hierarchies: How to operationalize journey mapping across organizational silos.

Michael Steingress

Michael Steingress, Head of Partnerships & Sales, Smaply by More than Metrics GmbH

10:20 - 10:50

Closing remarks from chairperson

10:50 - 10:55

End of Day 1

10:55 - 10:55

Opening Remarks and Chairman’s Note

08:10 - 08:15

TOOLS IN DESIGN THINKING

Actionable insights from user research and customer Journey

Harun Razith

Harun Razith, VP User Experience, Goldman Sachs

08:15 - 08:45

Designing Priceless Experience – At Mastercard

Ravi Badve

Ravi Badve, Director Customer Delivery, Mastercard

08:45 - 09:15

FUTURE OF DESIGN THINKING

Addressing the shift to a human-centred design strategy, why is it necessary in today’s challenging times?

Gladys Rosa-Mendoza

Gladys Rosa-Mendoza, Experience Research and Strategy, Facebook

09:15 - 09:45

Panel Discussion: The future of Design Thinking: Discussing changes pre, during and post the Global Pandemic

09:45 - 10:25

Closing Remarks by Chairperson

10:25 - 10:30

End of Conference

10:30 - 10:30

SPEAKERS

Harun Razith

Harun Razith

VP User Experience, Goldman Sachs

Gladys Rosa-Mendoza

Gladys Rosa-Mendoza

Experience Research and Strategy, Facebook

Tonja Launen

Tonja Launen

Service Design Director, Experience Strategy & Design, TD

Christian Rudolph

Christian Rudolph

Digital Product design Manager, HSBC

Sridhar Chetan

Sridhar Chetan

Sr. Vice President Customer Analytics, DBS bank

Ravi Badve

Ravi Badve

Director Customer Delivery, Mastercard

Natasha Hillier

Natasha Hillier

Head Customer Insights, HSBC Bank Canada

Arvind Radhakrishnen

Arvind Radhakrishnen

Sr. Vice President Strategy, Wells Fargo

Rachel Knickmeyer

Rachel Knickmeyer

Director Experience Strategy, Capital One

Michael Steingress

Michael Steingress

Head of Partnerships & Sales, Smaply by More than Metrics GmbH

Graham Wood

Graham Wood

Creative Director, Somo Global

SPONSORS

PARTNERS