Name: 2nd Edition MarketsandMarkets Marketing Innovation and Leadership Virtual Summit - EU & UK (Time zone- CEST)
Start: 2021-10-21
End: 2021-10-21

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WHAT TO EXPECT

Adapting digital facilities for better marketing outreach
Evolving Marketing approaches and challenges
Changing role of Marketers in different industries
Marketing Mix and its effectiveness in dynamic markets
Trend indication and effective strategies for future.
GDPR and business compliance.

Chief Marketing Officers
Senior Vice Presidents Marketing
Vice Presidents Marketing
Senior Marketing Manager
Global marketing Officer
Marketing Director
Senior Marketing Manager
Global Marketing Officer
Marketing Director
Chief Growth Officer
Head of Global Marketing
Evp & Global Chief strategy Marketing officer
CMO & COO Global Experiential Marketing
Chief Brand & Innovation Marketing Officer
Executive Vice President and Chief Marketing and Revenue Officer

To understand how leaders would come with new strategies.
What new marketing trends will impact demand generation?
How Shift in Marketing paradigm will take place for better capture of market.
Get to hear from experts across multiple industries.

CONFERENCE AGENDA

Opening note by MarketsandMarkets	09:00 - 09:05
Opening remark by chairperson	09:05 - 09:15
Modern Marketing Transformation Yasutaka Mizutani (Mizu), Chief Marketing Officer, Colt Technology Services	09:15 - 09:45
Presentation by MarketsandMarkets Vineet Augustine , Vice President - Sales and Strategy, MarketsandMarkets	09:45 - 10:05
How demand generation will increase while the businesses still face low in-person engagement Ricardo Perez, Vice President Marketing & Product Management, Invacare Corporation	10:05 - 10:35
Networking Break	10:35 - 10:45
Panel Discussion - How to utilize thought leadership as an enabler to differentiate your proposition?	10:45 - 11:25
How shift in Marketing paradigm will help Executives to better capture the market?	11:25 - 11:55
Presentation by Luca De Giuseppe, Head of Digital, TCS	11:55 - 12:25
Marketing paradigm shifts for unprecedented times and extraordinary performance in B2B Markets Maria Ciliberti, Vice President (VP) Marketing, Polyolefins, Borealis	12:25 - 12:55
Closing remarks from the Chairperson	12:55 - 13:00
Virtual Lounge Networking	13:00 - 13:15
End of conference	13:15 - 13:15