MarketsandMarkets

Chief Marketing Officer Summit

27th - 28th June 2022

Park Plaza London Waterloo

EVENT OVERVIEW

Discover today’s leadership of CMOs as digital transformation continues to evolve marketing in the world of uncertainty

With new digital transformation trends impacting the industries, marketing community is going through a rapid change and it’s imperative to boost up the innovation process ten folds of the expected. Advancement in customer data has elevated the pressure to prove ROI. The scope of the role has increased enormously in today's leadership. A CMO’s function has evolved to promote versatile growth, and along with their responsibility to remould sales and marketing strategies, the need for a CMO to meet business acumen is utmost challenging.

Join us at the MarketsandMarkets CMO Summit London on 27th -28th June 2022. Hear from top marketers about how leading brands are adapting to the shifting landscape, behavioural trends, products, and services. Over the two days, marketing moguls will share tips and best practices on emerging technologies, automation in driving customer experience, and various opportunities and disruptions in Marketing world.

WHAT TO EXPECT

  • The value of marketing: creative or data driven
  • Designing an AI powered Marketing Strategy
  • Differentiating communication in a saturated digital communication environment
  • Automation in ABM- revolutionizing B2B Sales
  • Marketing in Metaverse
  • What are the deciding factors to assess the disinvest, where to slash or decide to double?

  • Chief Marketing officer
  • Chief Executive officer
  • Executive vice president and chief Marketing and revenue officer
  • Senior vice president marketing
  • Senior Vice and chief Marketing and digital customer experience
  • Vice president marketing
  • Global marketing officer
  • Marketing director
  • Chief Growth officer
  • Head of global marketing
  • Chief brand & innovation Marketing officer
  • Senior Marketing manager

  • Discussing topics that influence new media and communications, giving you the benefit of driving change in your company
  • Explore how digital transformation continues to evolve marketing and how CMO’s can evaluate what is relevant
  • Uncovering ways to engage with your target audiences and building relationships
  • Discover the route to earn a seat on the board, succeed in a role that is constantly evolving

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