Market Intelligence & Competitive Intelligence (MICI) Roundtable - San Jose, CA

21st June 2023 | 5-9 PM

Park James Hotel

Relevant Intelligence for Real-Time Decision-Making amidst an Ever-Changing Economic Landscape!

Join us for this highly exclusive & hugely collaborative networking evening on
20th June 2023 in San Jose, USA at the Park James Hotel. Hosted by Vinod Chikkareddy  (CCO, MarketsandMarkets) with a special presentation on Decoding the $25 Trillion Global Business Transition by Pranjal Sharma  (Author – The Next New), the event explores potential roadmaps to harnessing market intelligence & gaining a tangible competitive advantage while ideating & implementing newer workflows & business models!

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20+ Business Leaders
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90+ minutes of collaborative discussion.
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2+ hours of cross industrial networking.

Market intelligence provides a comprehensive perspective of any industry's depth, both economically and philosophically.
Organizations cannot afford to scrimp on acquiring accurate knowledge on their ecosystem &interconnected markets in today's fast-paced economy.
Losing out on relevant intelligence & advantages derived via thorough analysis can be the difference between success and failure.

Discuss new business strategies, delve into the latest disruptions & get ahead of the curve with insights on major cross-industrial innovations at the MarketsandMarkets Market Intelligence and Competitive Intelligence Roundtable, scheduled for the 21st of June in San Jose, California at the Park James Hotel.


  1. How to democratize Market Intelligence and Competitive Intelligence from board room to on-ground workforce to enable effective decision-making for every customer facing employee in an organization?

  2. What does the role of “competitive intelligence” look like within different company departments (i.e., Marketing, Sales, Insights/Analytics,  Strategy/Corporate Development). What are the specific responsibilities, objectives, and metrics?

  3. Pathways to integrating big data from various sources into Market Intelligence & Competitive Intelligence programs.

  4. How do you quantify the value of a Market Intelligence or Competitive Intelligence program and efficiently manage it to showcase its impact on increasing sales while reducing costs?

  5. What are the challenges of keeping market intelligence and competitive intelligence constantly relevant in the backdrop of market discontinuities such as recession, inflation, supply chain disruptions, geopolitical situations, etc.

  6. How can you incorporate real-time market trends and industry developments into Market Intelligence and Competitive Intelligence programs to make them more robust and effective?

  7. How do you handle the flood of data emerging from the market and your competitors and incorporate the insights derive from it?

  1. Cross Industrial Networking

    • These informal forums allow us to convene eminent CXOs, strategy experts & notable thought leaders allowing them to foster personal ties with peers from across different  industries, whose likelihood of convening under one roof is typically slim to none.

  2. Collaborative Solutions & Strategies for the Future

    • A wide array of perspectives, ideas, outlooks and strategies are brought up at our roundtables, whose application is invariably relevant across industries, spotlighting novel solutions which may have been overlooked in the past.

  3. Comprehensive Whitepaper

    • The entire conversation of these events is dissected & crucial insights are distilled and consolidated into comprehensive whitepapers on various topics or themes, serving as effective and actionable roadmaps to successfully navigating major trends & developments impacting organizations worldwide.


Arrival of Guests followed by Tea/Coffee & Refreshments

17:00 - 17:30

Introductory Keynote Address

Vinod Chikkareddy

Vinod Chikkareddy, Chief Customer Officer, MarketsandMarkets

17:30 - 17:40

Special Presentation - ’Decoding the $25 Trillion Global Business Transition!’

Pranjal Sharma

Pranjal Sharma, Author, The Next New

17:40 - 18:00

Roundtable Discussion - Market & Competitive Intelligence

18:00 - 19:00

Cocktails & Networking

19:00 - 19:30


19:30 - 20:30




Park James Hotel