Joshua Kanter is an accomplished Chief Marketing Officer, experienced in leading the Marketing and Customer Experience functions across B2B and B2C businesses. As Encora’s CMO, Kanter is responsible for all aspects of the company’s customer engagement strategy, direct marketing strategy, digital consumer engagement, loyalty marketing, marketing technology, customer analytics and brand creative strategy. Kanter has previously served as the Chief Marketing Officer at PetSmart and International Cruise & Excursions, and Senior Vice President of Marketing Strategy at Caesars Entertainment. Earlier in his career, he was an Associate Partner at McKinsey & Company where he focused on the Loyalty Strategy and Customer Lifecycle Management practices in several service industries, including hospitality, financial services, telecommunications and retail.