MarketsandMarkets Competitive and Market Intelligence Virtual Excellence Series-EU

WHAT TO EXPECT

How to maximize the value of investments (ROI) using MI and CI?
How are different companies changing and how competitors are adapting to a new covid-post covid world?
How cloud vendors promote a multi-cloud strategy?
How companies are enhancing and maximizing their relationships, loyalty and lifetime value with their clients using Market intelligence?
Discussing use cases to understand the strength of customers: how are competitors accessing the data, what kind of data are they buying?

CEOs/Presidents, MDs, CCOs/CMOs/CDOs, Chief Executives, Directors, Vice Presidents, Department Heads, Leaders, Managers, Scientists and Technologists specializing in Active Organization-Market Intelligence/ Competitive Intelligence/ Business Intelligence or, Active business unit working closely with the above groups along with core organizational professionals like

Market Analyst
Social analytics/social insights
Competitive insights
Consumer Insights
Market Research
Financial insights analysis
Marketing executive etc

Understanding the hot analytical approaches that every MI CI practitioner should be aware of
To get an insight into different use cases involving data collection.
Understanding the most effective ways to integrate Market Intelligence to provide insight.
Exploring the best practises out there to leverage diff tools and techniques, & reading competitors move?

CONFERENCE AGENDA

Online Registrations	09:00 - 09:20
Opening note by MarketsandMarkets	09:20 - 09:25
Opening remarks by Chairperson	09:25 - 09:30
CALCULATING THE EFFICIENCY OF YOUR INTELLIGENCE EFFORTS
Tools and techniques for delivering actionable competitive intelligence to empower sales and service staff to win business and retain revenues as well as enable product teams to prioritize and innovate. Mark Galvin, Senior Director of Product Strategy, Infobip	09:30 - 10:00
World’s first market intelligence cloud to help your business become relevant to your customers Krishnan Chatterjee , Chief Operating Officer, MarketsandMarkets	10:00 - 10:20
How companies are enhancing and maximizing their relationships, loyalty and lifetime value with their clients using Market intelligence? Karin Humar, Strategic Marketing Manager, AVS, Trelleborg	10:20 - 10:50
How organisations are utilising market data to improve and maximise their connections with their clients Vivek Sharma, IoT Capability & Executive Strategic Partnership, Bosch	10:50 - 11:20
Networking Break	11:20 - 11:30
DATA DRIVEN ANALYTICS FOR SMARTER DECISIONS
Panel Discussion: Ensuring reliable continuous insights in a constantly changing world	11:30 - 12:10
Leveraging data analysis to deepen customer relationships through market intelligence Luca Russignan, Director, Insurance Market Intelligence Strategic Analysis, Capgemini	12:10 - 12:40
Explaining uses cases on: How can you create an intelligent ecosystem and obliterate different challenges? Elvys Nunes, Head of Insights & Analytics, Reckit	12:40 - 13:10
Closing remarks by Chairperson	13:10 - 13:15
End of day 1	13:15 - 13:15

Online Registrations	09:00 - 09:20
Opening note by MarketsandMarkets	09:20 - 09:25
Opening Remarks by Chairperson	09:25 - 09:30
DIGITAL TRANSFORMATION AND CLOUD JOURNEY
Striking the right balance between market research and advisory Daniel Cho , Head of Pricing Strategy Centre of Excellence, Phillips	09:30 - 10:00
Business intelligence in the digital era: trust vs information Carlo Musso, Head of studies, Leonardo	10:00 - 10:30
The curse of Information Overload and how to create an effective man-machine engine to gain actionable insights Steven Coates, CEO, Brainnwave	10:30 - 11:00
Networking Break	11:00 - 11:10
Generating insights from Unstructured data - Pitfalls and challenges Erik Karlsson, Strategic Intelligence Analyst, Ericsson	11:10 - 11:40
ALL ABOUT ETHICS AND OVERCOMING CHALLENGES
Identifying future trends and securing a competitive advantage in the marketplace Florian Heyden, Consumer and Market Insights Leader, Nestle	11:40 - 12:10
Closing remarks by Chairperson	12:20 - 12:25
End of Conference	12:25 - 12:25