Paul has been supporting sales and marketing leaders across a variety business sectors building marketing/CX capability, driving digital transformation and reshaping the martech stack.
As a “modern marketer” Paul supports CMOs and senior business leaders embrace smart technologies and modern marketing best-practices to cultivate demand and engagement.
Whether it’s aligning content to each stage of the purchase journey, optimising digital experiences, improving on-line targeting & personalisation, nurturing programmes to improve engagement, scoring principles to support lead qualification or culturally aligning sales & marketing departments to improve effectiveness and efficiencies, Paul is inspired and motivated to help organisations challenge normality and to become leaders in their sectors
A successful career with working in customer success, consulting and sales roles for Eloqua, Oracle and Adobe as well as agency-side for the past six years, today Paul works with market-leading and new disruptive technologies that continually change the way marketers engage with customers and prospects.