Micro Mobility Evolution in Asia

Personalization Driving Innovation!

Unlike the one-size-fits-all approach, OEMs are innovating with purpose-built designs to address the unique demands of urban travel. With diverse purchasing criteria depending on the product types, these OEMs are tapping into hyper-customized vehicle designs that cater to specific mobility needs—ranging from compact, foldable e-bikes for easier storage in urban apartments to lightweight e-scooters aimed at short-distance commutes.

For instance, foldable e-bikes have gained popularity, particularly in Japan and South Korea, where urban space constraints make compact mobility solutions highly desirable. This wave of tailored innovation is expanding the appeal of micro-mobility across diverse consumer segments, from urban professionals to students, who seek convenience and flexibility in navigating city environments.
 

Flexible Business Models & Subscription Based Services:

Additionally, niche OEMs are introducing flexible business models, such as subscription-based access, which is projected to grow by over 20% annually within the APAC region, and on-demand rental services, allowing consumers to choose the ownership and usage model that best suits their needs. These creative models are not only democratizing access to micro-mobility but are also reducing the total cost of ownership for users. By blending connectivity, sustainability, and personalization, these emerging players are elevating the user experience, setting a high standard for both shared and personal mobility. With these solutions rapidly gaining traction, they are contributing to a more diverse and resilient micro-mobility ecosystem, positioning Asia-Pacific as a key region for pioneering urban transport solutions that support sustainable and flexible urban living.

Stream the Panel Discussion on 25th of February!

Join us for this exclusive webinar on ‘Micro Mobility Evolution in Asia’ to hear industry stakeholders deliberate on new business models, growth opportunities and the development of a collaborative ecosystem between mobility and non-mobility players including finance companies, energy and personal healthcare companies.