Webinar - Connected Stores: Enhanced Shopping

26th June 2024 - 1.30 PM EST




Industry Leaders




Areas of Discussion


Stellar Panel

Empowering Retail Stores Through Connectivity Solutions to Enhance Customer Experiences!

The retail landscape is undergoing a profound evolution in this
age of digital advancement. Consumer expectations are constantly evolving, shaped by technological advancements and changing market dynamics. Today's shoppers seek personalized experiences, seamless transactions, and instant gratification.

A Smart Store of the Future must, hence, adopt a diverse ecosystem of next-generation technologies, enabling interaction, engagement, and response to the end customer without compromising operational efficiency. With the convergence of AI, IoT, and data analytics, traditional brick-and-mortar stores are transitioning into smart, dynamic environments that can both adapt to consumer needs in real-time and improve the store's operational efficiency.

The foundation of smart retail lies in connectivity, which allows seamless integration of different systems and devices. Wireless Connectivity in Retail industry was estimated to be USD 2.9 billion in 2023 and expected to grow at a CAGR of 14.6% to reach USD 5.0 billion in 2027. Connectivity facilitates the exchange of real-time data, through IoT sensors and cloud-based analytics, empowering retailers to make informed decisions and provide personalized experiences to customers.

Smart retail solutions harness connectivity to create immersive, personalized experiences through interactive displays, mobile apps, and targeted marketing efforts. This not only enhances customer satisfaction but also cultivates loyalty.

Moreover, connectivity plays a vital role in enhancing operational efficiency in retail settings. From managing inventory to predicting maintenance needs, connected systems enable automation, data-driven decision-making, and cost reductions, helping retailers to adapt and thrive in a competitive landscape.

However, implementing and managing such sophisticated solutions at scale can be challenging. Therefore, many retailers prefer a platform approach that allows them to leverage their investments across multiple projects, facilitating innovation and ease of management.

Join us for the MarketsandMarkets Webinar on Connected Stores: Enhanced Shopping premiering on 11th June at 1.30 PM EST as we uncover how smart solutions can revolutionize the retail industry, enhancing both the shopping journey for customers and operational efficiency for retailers. Throughout this session, we will delve into the transformative power of connectivity solutions tailored specifically for retail environments. From leveraging IoT devices to optimizing inventory management, we will uncover the strategies and technologies that drive smarter, more efficient retail operations.



  1. How does changing customer expectations lead to the increased use of smart technologies by retailers?

  2. How does connectivity affect the overall operations of a retail store?

  3. Improving inventory visibility and supply chain management through connectivity.

  4. The role of IoT solutions in creating intelligent retail spaces.

  5. Strategies/best practices for effective in-store communications given the increasing adoption of workforce automation in retail stores.

  6. What is the role of connectivity technology around in-store assistance and curb-side pickup offerings by retailers?

  7. According to the National Retail Federation’s (NRF) National Retail Security Survey from 2023, the average shrink rate in FY22 increased to 1.6%, up from 1.4% in FY21. When taken as a percentage of the total retail sales in 2022, this represents USD 112.1 billion in losses. How is retail shrinkage impacted by the use of connectivity solutions?


Joseph Collea

Joseph Collea

Vice President Sales National Account , Frontier Communications

Christian Renaud

Christian Renaud

Senior Vice President, MarketsandMarkets

Ashley Daniels

Ashley Daniels

Vice President, Product Management , Best Buy